Helen Marsh
Aftersales reporting
Helen spent twelve years inside franchise aftersales offices before moving the pack-writing work to Treales. She still insists on seeing how a job card is opened before she trusts a labour export.
About
We learned the difference between a sold hour and a clocked hour in actual service offices, not in a classroom.
Service Routebase started when Helen Marsh left a franchise aftersales office in the North West and kept being asked, unofficially, to tidy the pack that went upstairs. The tidy version still failed if nobody had walked the bays. Callum Reid joined for the floor days. Priya Nair took on campaign matching when manufacturer lists began arriving as three mismatched spreadsheets.
The practice is based at 88 Layburn Court in Treales. We travel to workshops across mainland Great Britain. The United Kingdom’s mix of franchise codes, MOT lanes, and courtesy-car fleets is the setting we write for; we do not pretend a German or American aftersales calendar is the same document.
We will not take an engagement that requires us to rank technicians for a bonus scheme, or to present occupancy as full when the clocking file is empty after lunch. If a dealer wants a smoother story than the job cards support, we decline.
How we work
Named contacts. One contents list per workshop. Drafts to the aftersales manager before anything is labelled for the board. Visits in workshop boots, not a viewing gallery.
Who you will deal with
Callum Reid
Workshop visits
Callum supervised a service bay in a volume franchise and now spends visit days matching the diary to ramps, courtesy cars, and the valet queue.
Priya Nair
Campaign and code mapping
Priya matches manufacturer campaign lists to vehicles the site has already seen, and keeps goodwill and internal labour from vanishing into customer-pay.